Generate an Unlimited Amount of Leads for Your Business- Part 4

Posted by Vernon Simpson on September 9, 2013

Last week I showed you how you can to get more leads from your existing strategies. This included direct mailing to your ideal customers, identifying your ideal customers, crafting your special offer, and the importance of using advertising in your campaign. This week I will conclude the advertising aspects with some top tips for making your campaign a success.

The top tips are:

  • Leverage Low cost advertising
  • Spark curiosity
  • Grab them with a killer headline
  • Referrals and host beneficiary relationships

Leverage Low cost advertising

Place ads in the yellow pages, classifieds section, e-mail newsletters, and online. In addition, also make use of Facebook and Google Adwords.

Spark curiosity

Don’t give them all the information they need to make a decision. Ask them to contact you for the full story, or the complete details of the seemingly outrageous offer.

Grab them with a killer headline

Like all advertising, a compelling headline is essential. Focus on the greatest benefits to the customer, or feature an unbelievable offer.

Referrals and host beneficiary relationships

A referral system is one of the most profitable systems you can create in your business. The beauty is once it’s set up, it often runs itself.

Customers that come to you through referrals are often your “ideal customers.” They are already trusting and willing to buy. This is one of the most cost-effective methods of generating new business, and is often the most profitable. These referral clients will buy more, faster, and refer further business to your company.

Referrals naturally happen without much effort for reputable businesses, but with a proactive referral strategy you’ll certainly double or triple your referrals. Sometimes, you just need to ask!

Well I have for the last few weeks been given you some great advise on the tactics and strategies you can put in place to provide your business with unlimited leads  to create the customers you want for your business. Next week we will conclude all this by showing you how to manage all this with a great lead management system. However, if you really want to find out more and get some help in putting all this into your business then visit: or make an appointment with me by clicking this link:


Until the next time

Vernon Simpson, Nydes Business Coach,

 Coaching Business Owners and Executives to their next level of Excellence


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